David | Lead Marketing Writer

I have a strong background in offline and online retail and love talking all things 'Start-up'. I've failed more times than most will ever begin. Co-founder of The Skinny Kitchen, Vape and Juice and Howtostartio. Most businesses make marketing and growth decisions in a disjointed manner. As a generalist, I understand the value of joined-up thinking. If you have a problem and no-one else can fix it, maybe it's a job for Deathground. Contact me here or book some time with me at SEOFairy - The Growth Specialist

How to speed up your shopify site

How To Speed Up Your Shopify Site | You Missed This Hack!

If you’re like me and wondering why is Shopify so slow? Googling for years about Shopify speed optimisation apps, or how to speed up your Shopify site. Well, praise be – I am your new favourite e-commerce blogger. Thank me in Trustpilot reviews. Seriously, you’ll owe me that much. But first let me tell you how …

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Word of mouth marketing for small business

Word of Mouth Marketing for Small Business | Get BIG Spend Nothing

Table of Contents Word of mouth marketing has been the biggest driver of sales in my business from day 1 to day now You have heard people talk about word-of-mouth marketing but wondered what it really is and how you can benefit from it. This word of mouth marketing for small business guide is going …

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Shoppers return to the high street

Shoppers return to the High Street. FACT!

Lockdown has sent economies around the world into free-fall but there is some good news beginning to emerge about offline retail, as shoppers return to the High Street. In fact in a recent statistic released by one retailer in the UK ‘Vape & Juice’: It’s been better than expected, as we have seen our offline …

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Not Getting Sales from online ads

5 Stupid Reasons You’re Not Getting Sales From Online Ads

Table of Contents There’s probably more than 5, but we are going to talk frank. Here are 5 stupid reasons you’re not getting sales from online ads. And some of the most common problems we solve in our CRO agency side. I spend a lot of time helping out on Reddit’s SEO and Shopify Subreddits and they …

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shop till review of shop till-e

Shop Till-E Review | Is it the Underrated Shop Till Champion?

Shop Till-E maybe the most underrated shop till platform on the market right now, and I’m going to show you why. Full disclosure – NONE TO GIVE That’s right, I decided to review this after stumbling across it on a quiet afternoon. I have no involvement with them, but as an experienced retailer, I have …

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5 start-up marketing wins

5 Easy Google Start-up Marketing wins – even you can grab

5 easy Google Start-up marketing wins any business owner can do, is the topic of today’s blog. By the end of this post, you will be armed with 5 quick things you can do yourself to ensure you get a Google search bump. A bit of back-story. I own and operate e-commerce and offline retail …

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Google Map Pack how to appear at the top

What’s the Google Map Pack? | 4 Steps to rank better locally

What’s the Google map pack when it’s at home? It’s the local business listings that appear when you search for a service near to you. You want ‘SEO Southend’ – You see those results at the top, that’s it. Maybe you’ve searched for ‘Hairdresser near me’, then up comes a range of choices near to …

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guide to starting an online retail business

Starting an online retail business | 7 Things you’ll wish you knew

In this guide, you will learn about a whole gang of things to consider when starting an online retail business. Things, I didn’t consider when starting an e-commerce business 7 years ago. Let’s get to it. Admit it, we all hear about the success of online retailers that started in a bedroom, and we want …

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